How great communication increases retail sales.
lululemon: Product Education Training Materials
Our client asked us to create a suite of product education assets to support seasonal retail hires during their busiest time of year: the holidays.
The Solution
Through compelling design and engaging copy, we created a beautiful poster and flashcard set as training materials for seasonal hires. Whether prominently displayed in the back room or carried on the floor during a shift, our engaging materials helped drive holiday sales by identifying priority styles for stores to highlight.
The Impact
Utilized in 50 high-volume retail stores during 2023’s holiday season, the poster and flashcards were such a success that lululemon asked us to create them again the following year—this time for all 400 stores across North America.
About lululemon
lululemon is a technical athletic apparel, footwear, and accessories company for yoga, running, training, and most other activities, creating transformational products and experiences that build meaningful connections, unlocking greater possibility and wellbeing for all.